Who is this for?
Creative and independent people who run their own business: content creators, YouTubers, artists, designers, makers, musicians, writers, photographers, yoga and Pilates teachers, wellness coaches, therapists, healers and small studios. Whether you're full time or just getting going, if money feels like the part of the business you'd rather not look at, this is for you.
I'm a YouTuber or content creator. Can you help?
Yes. Creator income comes from many places at once: ad revenue, brand deals, sponsorships, affiliate links, memberships and merch, often in different currencies and at unpredictable times. We'll work out what to charge for brand deals, smooth out the ups and downs, plan for tax on every income stream, and decide when it makes sense to set up a company or build a team.
Is this coaching or accounting?
Both. The coaching helps you make better decisions about pricing, spending and growth. The accounting side makes sure your bookkeeping is right and your tax returns are filed. Having both with one person means the advice and the numbers always match.
What is money mentoring?
It's ongoing, one-to-one support with how you think about and manage money. Less about spreadsheets, more about understanding your patterns, setting goals that matter to you and building habits that stick. The numbers come along with it.
Can you help me plan for big life goals?
Yes. Whether it's a sabbatical to focus on your art, buying a home, having children or moving to another country, we work out what it will cost, when it's realistic and what needs to change to get there.
Can you help me set up my business properly?
Yes. We look at whether to work as a sole trader or set up a company, how to separate your business and personal money, what you need to register, and how to keep records from day one. Where local rules matter, I'll work with an accountant or lawyer in your country.
I'm just starting out. Is it too early?
Not at all. Getting the basics right early is much easier than fixing things later. We can look at what you need to register where you live, how to keep simple records from day one, and how to price your work so it's sustainable.
My income goes up and down. Can you help me plan around that?
Yes, this is one of the most common things I work on. We build a simple system for setting money aside for tax, smoothing out quiet months and knowing what you can really afford to pay yourself.
Can you help me work out what to charge?
Yes. Pricing is often where creative people lose the most money. We look at your costs, your time and what your work is worth, and set prices you feel confident saying out loud.
I find money stressful and tend to avoid it. Will you judge me?
Never. Avoiding money is completely normal, especially when it's never been explained in a way that makes sense to you. We go at your pace and start with whatever feels most pressing.
Do I need to be organised before we start?
No. Most people come to me with a messy spreadsheet, a pile of receipts or a bank account that mixes everything together. Sorting that out is part of the work.
I'm behind with my tax. Can you help?
Yes. We'll get your records up to date, work out where you stand and make a plan for anything you owe. I'll work with your local accountant to get any missing returns filed.
Should I set up a company?
It depends on where you live, how much you earn, how you want to pay yourself and where your business is heading. We can weigh it up together and, if it makes sense, plan the switch with your local accountant.
Do you prepare my tax return?
Tax rules are different in every country, so I focus on coaching, your bookkeeping and tax planning. Your return is filed by a local accountant, and I work alongside them so nothing gets missed. If you don't have one, I can help you find one.
What bookkeeping software do I need?
I can work with what you already use. If you don't have anything yet, I'll help you choose something simple that fits how you work.
How do sessions work?
Sessions are 60 minutes on video call. If we work together regularly, you can also get in touch by email or message in between.
Do you work with clients outside the UK?
Yes. Everything is online, so I work with creative people all over the world. We'll find session times that suit your time zone, and if you're planning a move to another country, we can plan for that too.
Do I have to commit for a long time?
No. Some people book a single session, others work with me for months. We'll talk about what makes sense for you on the intro call.
How much does it cost?
It depends on how we work together and on where you are right now. I'll talk you through pricing on a free intro call, with no pressure to sign up.
What happens on the intro call?
We spend 30 minutes talking about your work, where things are with your money and what you'd like to change. I'll tell you honestly whether I can help and how we might work together.
Do you give investment or pension advice?
No. Coaching covers how you manage and plan your money, but I don't recommend specific investments or pensions. If you need that, I can point you to a regulated financial adviser.
